10 November 2017
The CMO’s role is changing to view growth and revenue as a top priority and as such the objective is to build a natural, tailored experience that harnesses data representing a complete view of the customer across all channels. Let's explore.
09 December 2012
What’s the ROI of your company’s social media marketing efforts? How can you measure your success? And which came first – the chicken or the egg? These questions were covered during SMX Social Media Marketing’s, “Measuring Success: From Reach to...
04 December 2012
We hit the ground running today, our first day at the SMX Social Media Marketing conference, with an information-packed session on Facebook marketing. Speakers Tami Dalley and Annalise Kaylor shared some valuable tips and statistics to improve...
29 November 2012
The 2012 SMX Social Media Marketing conference starts next week and we’re on our way to Las Vegas to attend! Social media has added layers of complexity – and opportunity – so we're eager to hear about the latest developments from experts like...
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