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Microsoft Advertising Blog

POSTS TAGGED WITH "manage campaigns"

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Explore new Product Group capabilities for Shopping Campaigns

Microsoft Advertising is excited to bring you new Shopping Campaign functionalities: improved Product Groups within the campaign user interface, and Product Group management using Scripts. These improvements can save you valuable time.


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Helpful migration tips for Expanded Text Ads and final URLs

Learn useful ways to migrate to Expanded Text Ads and final URLs using the Microsoft Advertising Editor and our Recommendations tab. Get benefits such as easier tracking management, faster load times of your landing pages and more engaging ads.

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Making your performance reporting clearer and more reliable

Performance reporting is a key element in enabling continuous optimisation of your campaigns. To limit confusion and help you focus only on the metrics that matter most, average position will be deprecated from performance reports beginning in September 2020.

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Achieve more with the redesigned Microsoft Advertising

Microsoft Advertising has been working on a series of changes to modernise the look, feel, and functionality of our product. Now, you can get a look at the previews of the new redesigned interface. Join us for a test drive and share your feedback.

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Coming changes to your budget strategy features

Microsoft Advertising will be deprecating the Accelerated budget strategy by October 31, 2019 for Search, Dynamic Search Ads (DSA) and Shopping campaigns. After this migration, campaigns will start serving as Standard regardless of the chosen strategy type.

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