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Microsoft Advertising Blog

POSTS TAGGED WITH "ad copy"

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Migrate to Expanded Text Ads: Deadline extended

Expanded Text Ads have big performance advantages over standard ads, so we've strongly encouraged everyone to migrate. Previously, we announced that standard text ads would no longer serve after 2019, but to give you more time to migrate, we’ve extended the deadline.

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Microsoft Advertising Editor is better than ever!

Microsoft Advertising Editor is a powerful tool designed to help you achieve more in your business and campaigns. Check out recent improvements and learn how your feedback has helped shape Editor into an intuitive desktop application that’s a joy to use.

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Microsoft Advertising listens: Your feedback for the first half of 2019

At Microsoft Advertising, our mission is to work with each of you to solve business challenges. We review feedback you've shared and use these ideas to continually improve our product. Explore some of the improvements we’ve made so far in 2019.

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Automate more with labels in Microsoft Advertising Scripts

Labels in Microsoft Advertising Scripts allow you to create customised tags to associate with your campaigns, ads groups, ads, or keywords. Utilise this powerful functionality in your scripts to help manage your campaigns and drive results.

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Experiments: Test your campaign changes with confidence

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

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