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Microsoft Advertising Blog

POSTS TAGGED WITH "seasonal insights"

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A group of people standing by the water looking at a bridge.

​​It's gifting time: Mother's Day and Father's Day​

May is rapidly approaching, and it’s time to start thinking of two big holidays this spring. Mother’s Day and Father’s Day are only about one month apart, and consumers are actively searching for the best gifts for their loved ones.

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A businesswoman waits to board her flight while working on her tablet.

Key differences between younger and older travel audiences

As global restrictions finally began to lessen, 2022 was the year travel came back. Learn more about the variations between older and younger demographics and how to leverage them for your campaigns.

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Two people work on a laptop computer while leaning against a table.

5 key insights for your Valentine’s Day campaigns in 2023

We’re fast approaching one of the year’s biggest gifting holidays: Valentine’s Day. Microsoft Advertising Insights looked at 2022 data and found three major spikes in activity. Learn more about how to get the most out of your Valentine’s Day campaigns.

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