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Microsoft Advertising Blog

POSTS TAGGED WITH "Inclusive Marketing"

Page 6 of results

Marketing with purpose Web Summit masterclass

On the 4th of December, Microsoft hosted a masterclass session at the virtual Web Summit 2020 entitled 'Marketing with purpose: Building trusted brand experiences'. During this session, Microsoft Advertising’s Regional Vice President for Continental Europe, Mascha Driessen invited modern marketers to reimagine brand experience based on purpose.

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Guide to growth: Reach more shoppers with an inclusive approach

Inclusive audience marketing is understanding with empathy who your customers are and, more importantly, who you might be missing. Ensure you make inclusive marketing part of the core of your strategy using our Marketing with Purpose Playbook.

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Open Perspectives Unplugged #3 promotional image.

Open Perspectives Unplugged #3

Learn how to bring accessibility and inclusion to the forefront of how you work, communicate, and connect with consumers.

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Over 1 billion people your marketing may be overlooking today

Would you knowingly exclude a potential audience of 1 billion people in your marketing? Learn why accessibility is a vital part of an inclusive marketing strategy. By not making your marketing accessible, you may be excluding nearly one out of every seven people in the world.

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Open Perspectives Unplugged #2 image.

Open Perspectives Unplugged #2

What does it mean for a brand to be truly inclusive? Find out in the second instalment of Microsoft Advertising’s ‘Open Perspectives Unplugged’ and explore the concept of inclusivity.

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