September 06, 2019
Microsoft Advertising is excited to announce the responsive search ads open beta for all our global customers. This powerful new way of helping you manage your ads makes creating and testing ads easier, by automating their creation.
July 22, 2019
How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.
July 10, 2019
Reaching customers with the right message at the right time is essential in helping you maximize your advertising dollars. Ad customizers help you reduce setup time and improve ad quality by creating hundreds of ad variations with just one ad copy.
July 01, 2019
Learn about new prominence metrics (formerly known as share of voice) now offered in Microsoft Advertising. These useful metrics provide clearer insight on where your ads appear on search result pages and help you to better optimize your performance.
June 25, 2019
In today’s digital era, consumer expectations of a fast, trustworthy and reliable online experience are high. To create a better experience, we’re rolling out parallel tracking, the final URL suffix, and increasing the available custom parameters.