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Shopping Campaigns now available in 7 more European countries

Shopping Campaigns are a great way to show your products to engage with shoppers online, boost traffic to your website, and drive online sales. We’re pleased to announce the launch of Microsoft Shopping Campaigns in 7 additional countries in Europe.

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Discover powerful new keywords with Keyword Planner

Keyword management is of the utmost importance. But how do you choose the best keywords, and how much should you bid on them? To get help, get up to speed on one of the most powerful tools at your disposal: the Keyword Planner.

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Introducing multi-account Google Imports

Get up to speed on a powerful capability: You can now choose multiple Microsoft Advertising accounts when using Google Import. Make it a snap to keep all your accounts in sync.

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Deliver more relevant ads with IF functions

We’re excited to announce the global availability of IF functions for all our advertisers. With IF functions, you can customize a single expanded text ad with messages based on your customer’s device or a specific audience segment.

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