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Microsoft Advertising Blog

Insights

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A man and a child hug and laugh together.

New year, new you: Our audience’s 2022 New Year’s resolutions

Since January is widely viewed as a month for change, Microsoft Advertising Insights took a deep dive into past New Year’s resolutions trends to examine what we expect to be our audience's 2022 New Year’s resolutions.

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Top 3 features advertisers loved in 2021

In 2021, advertisers showed the most interest in three Microsoft Advertising ad features centered around increasing engagement and using intelligent automation to save time and money.

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In front of a display wall for sink faucets, a man checks inventory on a Microsoft Surface tablet PC.

Revisiting our 2021 consumer retail trends predictions

Microsoft Advertising joined with our research partners at Suzy and made five predictions for the year. Of our predictions, all but one turned out as expected. Here are details about what actually happened.

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A man and a woman walk into a Hedin Bil car dealership.

2021 success stories with Microsoft Advertising

Companies are investing in digital marketing strategies to reach new customers. Meet some innovative companies growing their businesses with Microsoft Advertising.

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An open field with a wind turbine.

Consumers are ready to switch brands for sustainable alternatives

A new global study from Microsoft Advertising and dentsu international, “The Rise of Sustainable Media,” examines consumer awareness and behaviors linked to sustainable consumption and media usage. 

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