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POSTS TAGGED WITH "blog series"

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The long game of Pay-per-click advertising

Advertisers can see immediate revenue and impact from Search Engine Marketing (SEM), but there are long-term benefits too. Pay-per-click (PPC) ad campaigns can help you generate revenue for reinvestment, increase your website traffic, and build awareness for your brand—both immediately and over time.

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The Marketing Master Class podcast series

Introducing the Marketing Master Class podcast series

Tune in to The Marketing Master Class podcast series, a new marketing podcast from Bing Ads, and hear how modern marketers are facing and overcoming challenges

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Setting goals for your PPC campaigns

This article is the third in our SMB PPC series to help small businesses learn how to set goals for their marketing campaigns. Setting goals for PPC campaigns is vital for small businesses getting started in digital marketing, and while it’s not required to have goals before you start a marketing campaign, it is strongly recommended. This article will walk you through some goals and how relevant they are for different business models.

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Remarketing, UET and Karaoke in #AskBingAds Episode 1

I am happy to announce that the first episode of our new #AskBingAds video series is now live! In this episode, we’ll cover… Setting up your Bing Merchant Center Where to go for small business tips and tricks Whether recently announced extensions will transfer using Google Import How to get started with Remarketing We also have the pleasure of catching up with Jimmy Lin, Product Marketing Manager and expert in all things Universal Event Tracking and Remarketing. Oh, and you’ll also find out what...

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Introducing the #AskBingAds video series

Here at Bing Ads, we strive to put you, the customer, first, which is why you'll have the chance drive the content for our new video series, #AskBingAds. Starting today, you can ask us questions using the #AskBingAds hash tag on Twitter. Each month, we will address the most popular and timely topics in a short video that we will post here on the blog. If your question is chosen, we will contact you in advance so that you can be sure catch our reply (and perhaps win some swag). Keep in mind that...

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