September 26, 2018
2-minute read
Today some of the questions you asked during The Art and Science of the Microsoft Audience Network webcast are being answered. This webcast (now available on-demand) the Microsoft Audience Network, an audience marketing solution powered by the Microsoft Graph and artificial intelligence (AI), and home of the new Microsoft Audience Ads.
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September 24, 2018
3-minute read
The industry is buzzing. Why? Because there’s been a seismic shift in paid search marketing from keywords to audiences. It’s true. While keywords are still important, it turns out that audiences are even more critical when it comes to fine tuning your marketing strategy.
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September 13, 2018
2-minute read
As marketers, you’re shifting your attention to what really counts: people. That’s why we’re combining user intent from search and user profile data to create a powerful match between a person’s needs and an advertiser's offering to help deliver greater performance for you.
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August 22, 2018
2-minute read
Are you interested in looking for ways to save time and eliminate ad testing guesswork? Would you like learn how to improve your ad’s visibility and performance?
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July 19, 2018
1-minute read
Do you need a refresher on your budget options? Are you interested in learning the secret to optimizing your bids?
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