POSTS TAGGED WITH "account management"

Upcoming enhancements to the Bing Partner Program

03 December 2018

2-minute read

Steve Sirich

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As we approach the end of the year, the Bing Ads team wants to remind you of some exciting changes and important Bing Partner Program updates happening in January, including a shift in the program cycle.

Based on user feedback, Bing Ads continues to deliver helpful improvements in the accounts and billing space. To optimize the experience for our advertisers, we will remove the Ad group ID from the available columns of billing statement reports.

Expanded Text Ads have been updated and now allow you to create text ads that are longer—with an additional optional headline and description. You can take advantage of the extra space to make your ads stand out and help improve ad engagement.

Learn how to create and schedule a series of insertion orders that automatically renew according to a set frequency. 

In-market audiences launched back in May, helping you leverage artificial intelligence (AI) to target curated lists of customers who have shown purchase intent signals within a particular category. With this Bing Ads Editor release, you can now create, modify, and delete your in-market audience associations and negative in-market audience associations in bulk.