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Microsoft Advertising Blog

POSTS TAGGED WITH "targeting"

Page 10 of results

How to leverage Microsoft and LinkedIn to drive demand

Reaching over half a billion people worldwide, Microsoft Advertising is designed for data-driven marketers. We're also the only platform to offer LinkedIn Profile Targeting on search and native ads. Put these powerful platforms to work for your business.

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Experiments: Test your campaign changes with confidence

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

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Enhance your campaigns with new AI-driven recommendations tab

Learn about how you can save time and enhance your campaigns with new and improved recommendations, utilising state-of-the-art AI-powered suggestions that are customized, easy to understand, and insightful.

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Custom Audiences: Target customers with your own data

Custom Audiences helps you anticipate your customers’ needs and reach them with the right message using your own first-party data. This powerful audience targeting feature can help you improve campaign performance and increase your return on ad spend.

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Best practices for campaigns with multiple language targeting

Learn about how to best take advantage of multiple language targeting structures so you can expand your global reach, targeting people who speak more than one language and may search in several languages.

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