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Domestic Travel in an age of recovery

Australians and their attitude towards travel has been steadily improving over the recent months. We dig into Travel trends within Australia on the Microsoft Search Network to provide the best recommendations for your campaign.

December 2020


How travel will change in this coming holiday season

COVID-19 has drastically hit the Travel industry, hear how this season travel will change for Australians and how you can capture the opportunity.

December 2020


Travel industry paid media attribution

Microsoft Advertising Insights conducted a multi-touch attribution analysis in Travel comparing pre-COVID-19 to post-COVID-19 timeframes.

October 2020


Alaska Airlines achieves paid search success

Alaska Airlines boosts paid search success and ROAS with Audience Targeting

August 2020

White paper

Australia Easter and winter travel insights 2020

Learn insights into how recent bushfires are impacting Easter travel, plus travel trends to prepare for this winter.

March 2020


P&O Cruises efficiently scaled reach

With the assistance of Adobe, P&O Cruises also uncovered opportunity to better utilise the Microsoft Advertising platform.

October 2019


Winter travel ad strategies for Australia

Explore how to take advantage of seasonal ad opportunities in winter travel searches. Learn how to optimise ad campaigns to drive customers to your business.

September 2019


Flying high with innovative data management

Learn how Virgin Australia achieved an 18% increase in YoY revenue and a 5% boost in the average order value of bookings using Microsoft Advertising.

March 2019


Help searchers find your travel business

New research can help you gain more travel customers by engaging with searchers at every step of their decision journey.

March 2019