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Article

Medicare shopping audience insights

Learn about campaign opportunities during the Medicare Annual Enrollment Period. Get tips on how to best reach Medicare shoppers online.

September 2021

Article

The value of non-brand search in Pharma

Learn why utilizing non-brand search is an important strategy for reaching Pharma customers. Get insights on their customer journey.

September 2021

Article

CMI Media Group delivers results

Learn how CMI Media group partnered with Microsoft Advertising to drive growth using an innovative audience targeting technique.

July 2021

Article

Mattress search trends & purchasing behavior

Read about online search trends for mattresses and how the pandemic has affected the market. Get insights on the customer purchase journey.

July 2021

Article

TV and search insights for Pharma advertisers

Get insights on how to combine your search strategy with your television ads. Learn how to succeed with search and TV ads.

July 2021

Article

Health insurance enrollment review 2021

Get Microsoft Advertising Insights into changes in the health insurance market. Find the key drivers of search growth for 2021.

June 2021

eBook

Study: Impact of search advertising

Download our innovative study and learn how a single ad exposure can lead to brand and category lifts for advertisers.

April 2021

eBook

2021 Consumer Trends Report

Read the 2021 Consumer Trends Report from Microsoft Advertising and Suzy for tips to align insights with advertising and branding strategies.

February 2021

Article

How are consumers and healthcare professionals searching for COVID-19 treatments?

As the pandemic continues, Microsoft Advertising Insights analyzed COVID-19 search trends across consumers and healthcare professionals.

January 2021

Article

Search insights in the Mental Health category

Microsoft Advertising Insights analyzed Mental Health and seasonal patterns in search, to gauge the impact of COVID-19 in browsing behavior.

January 2021