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Two women look at items on a counter while one of them holds a tablet displaying an apparel catalog.

Article

Summer sales insights for your campaigns

Ensure your campaigns are reaching consumers in market for sales items and build your keyword strategy with Microsoft Advertising Insights.

May 2022

A man wearing an apron prepares a BBQ while two young girls play with hula hoops behind him.

Article

Backyard BBQ trends to expect this summer

Prepare to plan campaign timing and spend to account for search interest during peak moments this upcoming BBQ summer time.

May 2022

A woman with a hat uses a tablet while sitting on the beach.

Article

Maximize ad spend with summer travel trends

Microsoft Advertising Insights helps you prepare to boost impact this summer with Accommodations, Cruise, and Transportation trends.

May 2022

View of a canyon’s steep red cliffs.

Article

Prepare your campaigns with Camping & RV trends

Learn about the Camping & RV trends to efficiently prepare your campaigns to captivate travelers ready for outdoor experiences.

April 2022

A woman holds a gift and a bag while a man looks at her expectantly.

Article

Graduation gift trends

Graduations approach, and many will look for the perfect gift. These tips are sure to get your business an A+ in Search advertising.

April 2022

A father sits on the floor and leans on the couch while watching his son play.

Article

Father’s Day insights: Search and click trends

Microsoft Advertising Insights analyzed last year’s search and click trends for Father’s Day. Prepare your campaigns to capture the demand.

April 2022

A woman and a kid smile while looking at a tablet together.

Article

LHA accelerates growth with Microsoft Audience Network

LHA London used the Microsoft Audience Network to target audiences online and improve the efficiency of its marketing spend.

March 2022

A woman in a coffee shop uses her cellphone to pay the cashier.

Article

Sembot cracks Polish retail market

Sklep Życia and Sembot decided to give Microsoft Advertising a try—and they didn’t regret it, after hitting an astonishing 1550% ROAS.

March 2022

A woman and a man wearing safety hats converse while she points at the screen of a laptop.

Article

2022 spring refresh: Home & Construction

Prepare your search campaigns with these Home & Construction trends that show significant growth in clicks and searches.

March 2022

A little girl is about to touch her mother’s nose while she smiles with her eyes closed.

Article

Insights 2022: Mother’s Day search and click trends

Microsoft Advertising Insights analyzed last year’s search and click trends to help you with the higher seach volumes leading up to Mother’s Day.

March 2022