April 05, 2015
Regardless of whether your ultimate PPC goal is to rack up clicks on your web site’s “Submit Order” button, to have your phone ringing with customers ready to place orders or to have new customers walking through the door of your store, you need to make sure that your campaigns are both effective and efficient at getting customers to visit your web site. In my last post on this series, I covered some tips on lowering your advertising costs. The reason I chose that as my first topic is because...
February 04, 2015
As Bing Ads continues to improve and evolve, so do the platforms and processes that help you, our customers, access the resources you need to be successful. With that in mind, I'm happy to announce that the Bing Ads forums have moved from their...
January 25, 2015
Do you want to learn how digital marketing can boost your cloud business? Join Bing experts Duane Forrester and Elizabeth Parker as they share industry experience on digital marketing and how basic digital tools can grow businesses that offer...
January 21, 2015
IMPORTANT NOTE: This post was published several months ago; the information contained in it may no longer be accurate. For the most current information on this topic, please visit the most recent blog post or the Help file. ---------------------------------- Universal Event Tracking (UET) celebrates its three month anniversary this week, and we appreciate the feedback we’ve been hearing from you, our customers, on how to make it easier to use and apply. In response to concerns voiced by our...
November 03, 2014
While the Bing Ads team was busy releasing the many customer-requested features over the past few months, our metrics and your feedback are indicating a surge in data-related incidents, including interruptions to data served in the campaign...