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Announcing The Art of Advertiser Science Series

We’re excited to announce the launch of The Art of Advertiser Science series. Since the start of 2016 we have produced several webinars where we’ve shared experiment results and research from the data scientists on the Bing Ads Advertising Science team.

So far we’ve covered insights from our brand bidding study, keyword assist tests and the science of Excel for PPC marketers. Our goal is to share new tools and approaches, backed by science, that help you get an inside look into the workings of our search engine and how to build the most successful paid search campaigns.

Here’s what to look out for:

-     Bookmark The Art of Advertiser Science webpage for our latest research

-     Sign up now for the Science of Remarketing webinar on April 19

-     Stay tuned for The Art of Advertiser Science eBook chapters (coming soon!)

So nerd out and join us on a journey filled with insightful data, complex concepts, tough questions and new discoveries that empower you and your business to grow.