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Microsoft Advertising Blog

MJ DePalma

Head of Inclusive Business Impact, Microsoft Advertising

BLOG POSTS BY MJ DePalma

Page 3 of results

Over 1 billion people your marketing may be overlooking today

Would you knowingly exclude a potential audience of 1 billion people in your marketing? Learn why accessibility is a vital part of an inclusive marketing strategy. By not making your marketing accessible, you may be excluding nearly one out of every seven people in the world.

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The Marketing with Purpose Playbook

Designed to empower all types of marketers, this playbook can help start your 'Marketing with Purpose' journey with strategies, research, and actionable insights.

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A human-centered approach to business

More than ever, people across the globe are calling on brands to answer an essential question: “What does your brand stand for?” Explore this by utilizing our insights and purpose-driven strategies, to reimagine your business with human-centered approaches.

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The Psychology of Inclusion and the Effects in Advertising

Microsoft Advertising conducted a series of research studies to help determine how inclusion in advertising plays a role with consumers. We share our insights along with actionable tactics to help you apply these research findings.

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The Future is Now, iProspect and MJ DePalma.

De-averaging and the rise of Inclusive Marketing

Learn about key insights in Inclusive Marketing from the Future Focus 2020: The Next Ten Years, a whitepaper from performance advertising agency iProspect. Get a global perspective on expectations for 2020 as well as ambitions for the next decade.

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