Welcome to the fall edition of the Microsoft Advertising and Google Ads feature comparison, where you can learn about the latest developments in our platform. We’re excited about how far we’ve come. New products and features are bringing us closer to where you expect Microsoft Advertising to be.
Thanks to your feedback, we continue to innovate and find opportunities to differentiate our products to meet your needs. With intelligent technology and insights you can trust, Microsoft Advertising is focused on making managing your campaigns simpler and more intuitive.