11 November 2012
1-minute read
The most successful ads target the right audience. Now you can exclude locations where you don’t want your ad to run, to make sure just the right people see it Let’s say you own a chain of restaurants in Hawaii on every island except the Big...
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24 October 2012
4-minute read
It is a known fact that using dynamic text in your ad program will increase the click through rate and may even increase conversions. A crucial step for success is to properly structure your Bing Ads account to make dynamic text work for you. More...
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01 October 2012
4-minute read
Nancy McCord is the founder and President of McCord Web Services LLC which provides Bing Ads account set up and management. Since 2001, Nancy McCord has developed a reputation as an expert on how businesses can promote their services on the Web...
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