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On-demand Webinar: Retail Ready

As a result of COVID-19, consumers have moved online and have adapted fast.  This has changed consumer’s shopping behaviours throughout lockdown, which potentially will impact trends we have previously seen during the festive season.

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family sitting together; father feeding a baby

Respond, recover, reimagine and rebuild

With COVID-19, one thing that is true is that there are a lot of unknowns, so we developed The digital advertiser's guide to COVID-19 to help you react and respond to trends in consumer behaviours and consider different search strategies and tactics.

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Four reasons search advertising can help your business beat COVID-19

COVID-19 has created challenges for many small and midsized businesses (SMBs). If you’re looking for ways to survive and possibly thrive in this crisis, we’ve got digital marketing strategies to help pivot your business and reach new customers. Takes advantage of these insights and resources.

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Microsoft Advertising loves SMBs: Five free resources to help you

Many businesses are looking for ways to survive the effects of the COVID-19 crisis. To help lessen the impact, we’ve made several resources available for free. Take advantage of these five free resources.

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Strategies for unprecedented times

These are unprecedented times. There are no playbooks for what to do next, but what’s certain is that consumer behavior is shifting, and we need to adjust our methods. Here are a few strategies, with a fresh approach that reflects the “new normal.”

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