Skip to main content

Download the Marketing with Purpose playbook to get actionable tactics to start your inclusive advertising journey today

Microsoft Advertising Blog

Viswa R


Page 1 of results

Keyword Normalization Updates are Now Complete Across All Bing Ads Tools

A couple of months ago, we relaxed the normalization constraints for keywords added through Bing Ads Bulk API and the Desktop Editor. Today, we’d like to announce that we've rolled out the final phase of relaxing this constraint to our Web user...

Read more

Relaxing Constraints Around Keyword Normalization in Bing Ads Editor

Keyword normalization is the process by which extraneous characters, such as punctuation marks, are removed from both keywords added to Bing Ads campaigns and customer queries entered when searching with Bing. When it comes to setting up your Bing...

Read more