27 July 2015
3-minute read
The year offers a number of seasonal events, not just Christmas, and a chance to target and also reach a potentially new cohort of customers. Considering this, advertisers must ensure that their campaigns are updated regularly; making this seasonally...
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08 December 2014
7-minute read
The festive break is just around the corner and whilst shoppers are busy hunting for the perfect present purchase, we have had our eye on what happens once the shopping is done, the bubbly is open, and 2015 rolls in! Whilst the everyday consumer...
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12 October 2014
3-minute read
Outside of sales, brand recognition is what every advertiser wants. When customers are searching for your product or service, you want your business to be the first that comes to mind. When it comes to using brand names in your ads or on your...
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