29 April 2020
2-minute read
In this COVID-19 Insights weekly instalment we feature new ‘Isolated Life’ trends around beauty products, updates to home appliances and the health and fitness categories. In addition, within our ‘Financial Realities’ section we look at new ways online users are saving money through the decisions they make.
These insights help you understand what is important to your audience today and provide you with the information you need to make more informed decisions about how to adapt your marketing strategies in the most effective way.
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23 April 2020
3-minute read
We are pleased to share our latest insights into consumer behavioural shifts during the COVID-19 pandemic across Europe. Understanding your audience better helps you as advertisers to make more informed decisions about how to adapt your marketing strategies in the most effective way.
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17 April 2020
2-minute read
At Microsoft Advertising, we put people first. Understanding changing behaviour–and what is top of mind during this unpredictable time–helps you as an advertiser to understand your audience and make better-informed decisions about how to adapt your marketing strategies most effectively.
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09 April 2020
2-minute read
As we all continue to adapt to being at home, consumer behaviour continues to evolve and reflect the needs and focus of each and every one of us.
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