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Microsoft Advertising Blog

Helena Dillon

EMEA Corporate Sales Director, Microsoft Advertising

BLOG POSTS BY Helena Dillon

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Microsoft Advertising planted 10,000 trees as part of the sustainability mission to plant 250,000 trees in 2020.

Discovery Day Dublin: The highlights

It was such a pleasure to see all our customers and guest speakers gather under one roof at Discovery Day in Dublin last Thursday. This exclusive event gave us the chance to enjoy a day of inspiration and fun aligned with our values and our emphasis on trust.

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Open Perspectives was held at the Microsoft Advertising Regional Partner Awards in Munich.

Why purpose-driven brands are the future of advertising

There has never been a better business case for empathy for our customers and communicating to the individual that they are valued, that their needs matter and that their individual experience and differences are important to us. People simply want to feel like your brand ‘gets’ them because data shows consumers are thinking about their interaction with brands in a way that is more like a relationship with common values.

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