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Article

Unexpected overlaps of In-market Audiences

This analysis highlights overlaps of In-market Audiences within Retail, so that advertisers can leverage them to extend their reach.

January 2021

Article

Wakefit drives impact with search advertising

Wakefit partnered with Microsoft Advertising to leverage paid search and drive high-intent traffic to their online retail platform.

December 2020

Article

Havas Media expands reach for client with PPC

Havas Media reaches new audiences for Quick Service Restaurant client with paid search and audience ads

December 2020

Article

Munson Guitars reaches new customers

Munson Guitars boosts sales with smart campaigns from Microsoft Advertising

December 2020

Article

Microsoft Audience Network holiday trends

The holidays are quickly approaching. Get up to speed on holiday trends across the Microsoft Audience Network for your advertising campaign.

December 2020

Article

Cross-channel marketing solutions for retailers

Microsoft Advertising Insights looks at the cross-channel influence of search within the Retail category to find opportunities for clients.

December 2020

Q&A

Master class in digital marketing with Crocs

How Crocs leverages paid search to engage fans, launch creative products and drive business growth with paid search

December 2020

Article

How Simply Speakers cranked up the profits

Simply Speakers grows volume and revenue with Microsoft Shopping campaigns

November 2020

Article

BB Wheels crushes their ecommerce goals

With a focus on Shopping Campaign optimization, BB Wheels achieved more than a 13X return on ad spend with Microsoft Advertising.

November 2020

Article

The Amazon shopper and the effects of Prime Day

Amazon Prime Day was pushed three months later than previous years. We looked into search and category trends from the event and how Amazon consumers shop.

November 2020