‘Tis the season to excel with your Microsoft Advertising campaigns August 2019 Infographic Retail Seasonal trend Spending is up In 2019, holiday shoppers are not only making their lists and checking them twice, they’re also expected to spend an average $1,563 per customer.1 Consumers plan to spend an average of $1,563 each.1 PRO TIP: Reach your best customers throughout their shopping journeys this holiday season with Conversion Tracking and remarketing. Customers want flexible shopping options Consumer preference for seamless shopping experiences and immediacy may be fueling the popularity of “buy online, pick up in-store” (BOPUS) orders.2 46% of shoppers use BOPUS at least occasionally.2 PRO TIP: Improve visibility by helping shoppers connect online and in-store with Location Extensions and Local Inventory Ads. Microsoft Search Network shoppers are searching The Microsoft Search Network has huge reach and is a great opportunity to impact your customers’ decision journeys. Represent your brand at its best, every day, among the millions of our audience that are not found on Google. The Microsoft Search Network has 14 million total unique monthly PC searchers and 296 million monthly PC searches in Canada.3 PRO TIP: Import campaigns directly from Google Ads to save time, and get your Microsoft Advertising campaigns online faster with Google Import. Plan smarter customer journeys Learn more about how to make the most of the holiday shopping season and get other helpful insights from Microsoft Advertising to shape your strategies. Our tips and tricks can help you create engaging, personalized experiences through which you can grow your brand and business together. Download the full infographic Infographic Retail Seasonal trend Please tell us about yourself to access this content Already a Microsoft Advertising customer? Sign in to read this insight. The account you signed in with isn't associated with Microsoft Advertising account. Sign in with a Microsoft Advertising account or fill out the form below. Coupon code class Required First name Last name Business email address Business phone Website URL Company name Want to learn more about Microsoft Advertising? I would like to hear from Microsoft and its family of companies via email and phone about Microsoft Advertising. To withdraw consent or manage your contact preferences, visit the Promotional Communications Manager. Privacy Statement.