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Microsoft Advertising Blog

POSTS TAGGED WITH "campaigns"

Page 9 of results

Experiments: Test your campaign changes with confidence

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

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Get clearer insights on ad performance with prominence metrics

Learn about new prominence metrics (formerly known as share of voice) now offered in Microsoft Advertising. These useful metrics provide clearer insight on where your ads appear on search result pages and help you to better optimize your performance.

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Enhance your campaigns with new AI-driven recommendations tab

Learn about how you can save time and enhance your campaigns with new and improved recommendations, utilizing state-of-the-art AI-powered suggestions that are customized, easy to understand, and insightful.

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Get started: Migrate now to final URLs to improve tracking

Starting in August 2019, Bing Ads will no longer support the ability to create destination URLs at all entity levels (keywords, ads, ad groups and campaigns). By the end of 2019, we’ll begin the process of no longer serving entities with destination URLs.

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Webcast: The Art and Science of Conversion Optimization

Do you want to know how tracking analytics can help you optimize your campaigns more effectively and increase your return on investment? Join our webcast to hear conversion tracking success stories and learn the best practices that enabled them.

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