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This analysis is a combination of Microsoft Audience Network trends for Home & Garden, attribution from the Microsoft Audience Network to search, and tips for success.
February 2021
British chocolatier Hotel Chocolat expanded its targeting strategy with Microsoft Audience Ads to gain a 43% increase in conversions.
Finance aggregator matures its digital strategy with auto bidding technology that leads to 182% increased conversions.
French agency increases conversion rate by 13% for home and garden retailer using In-market Audiences.
Swiss retailer haar-shop.ch used Microsoft shopping campaigns to increase online reach and conversions.
January 2021
UK digital marketing agency Infoserve uses Microsoft Search Partners to help small and medium businesses scale their search campaigns.
Microsoft Advertising Insights looked at the cross-shopping behaviours of in-market shoppers.
These insights provide an overview of consumer search behaviour for Real Estate in Australia since the onset of COVID-19.
This analysis highlights overlaps of In-market Audiences within Retail, so that advertisers can leverage them to extend their reach.
Wakefit partnered with Microsoft Advertising to leverage paid search and drive high-intent traffic to their online retail platform.
December 2020