Over the past few years, there has been a lot of buzz surrounding artificial intelligence (AI) and its potential impact on the way people interact and the way businesses operate. Although AI itself is still at a nascent stage, we believe that we’re embarking on an exciting new era.
Microsoft and Bing are at the forefront of delivering a more intelligent search experience. By using AI and machine learning in marketing, we can enable more relevant consumer experiences and personalised, engaging advertising across the Bing Network. Advertisers and agencies will benefit from the investments and advancements that will define search going forward and its role in the future of marketing as we work to grow consumer connections.
That’s why we want to share where the industry is headed, our perspectives on the future of search and how you can take advantage of AI today.
Download our free eBook to learn more about:
- Why AI is everywhere
- How AI adds value and meaning to brand interactions
- Forging stronger customer relationships with AI-powered devices
- Embracing AI in marketing to improve relevance and performance
- How to join the AI movement