POSTS TAGGED WITH "getting started"

Small Business Australia – finding the way online (Part 1/9) If you’re a small business owner in Australia, you are one of 2.7 million businesses striking it out on their own to make a difference in their respective fields. Small business is importan...

Published on behalf of Sam Torpey, Search Account Manager Our previous blog brought to light the different types of online marketing. Paid search and organic search were both mentioned, but what is the difference between paid results and organic resu...

This nine part blog series aims to guide SMB’s through understanding and managing their search marketing strategy with Bing Ads. So far, the various online marketing channels, the difference between paid and organic search and the jargon associated w...

In our last post, Creating Your Bing Ads Account Structure Using the Three S’s, we talked about the three common elements of a great account structure: Strategy, Settings and Structure. In this article, we will look at the 3 S’s in more detail, and h...

In the previous post, we talked about campaign, ad group structure and settings, now let’s take a look at ways of finding the right Keywords. What is a Keyword? It is a word or phrase that triggers your ad on the Bing search results page when it matc...